CCCW 2011 Ottawa


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	Events Campus Tour Tour Three Campuses! Algonquin College Carleton University University of Ottawa Meet and Greet After you have seen three tried, tested and true card operations, it’s time to CONNECT, COLLABORATE and CAPITALIZE while networking with your industry peers. Join us at uOttawa’s 12^th floor of the Desmarais building for some fantastic food and drinks while overlooking magnificent downtown Ottawa. Those arriving later on Wednesday can meet at the hotel and walk or taxi to the reception. Thursday Evening Event Join us for our gala dinner and casino night at the spectacular Canadian Museum of Civilization (www.civilization.ca) with its breathtaking view of the Ottawa River and Parliament buildings. Eat, network, play and enjoy yourself indoors or on the outside terrace. Blackjack, Roulette and High Card fun will begin after dinner. Revel in great fun with your colleagues as you learn how to play! Before the night is over, you can use your accumulated gaming poker chips to bid on amazing prizes. Dress is casual/business casual. Education Sessions Thursday, October 13 8:30 AM – 9:30 AM General Session Future of Campus Cards YouTube Videos Cam Richardson and Dan Bodolai, ITC Systems Many of us struggle to keep abreast of emerging technologies in our industry. It seems that just when one technology begins to be adopted another technology emerges. This session will engage the audience in a philosophical discussion on the future of the industry. What technology is out there now? What will be the future technology? Will we be using cell phones for purchases? Biometrics? Or, perhaps still using a card? What do the experts say about the future? How can we keep up with the changing technology and stage ourselves strategically? While there may not be any clear cut answers for these questions - the discussion is bound to be interesting and very valuable. Cam is one of the co-founders of ITC Systems and currently controls 100% of the outstanding shares in the consolidated group of companies. Prior to starting up ITC Systems, Cam held the position of Manager, Eastern Canada for CCV Systems, a division of Red Carpet Food Services of Toronto. In 1989, Cam and Mr. Alfred Betts founded ITC Systems and acquired the magnetic control assets of CCV Systems. With over 20 years’ experience in the electronic transaction industry, Cam’s marketing and business development skills have been one of the principal drivers behind ITC’s success to date. Cam acquired 100% control of ITC in 1991 and in 1993, he started up ITC Systems (USA) Inc., a subsidiary operation based in Atlanta Georgia. In 2001 he acquired the assets of Access Control Technologies out of St. Louis and moved the US office to that location. In 2002 Cam acquired the assets of Cybermark, a company involved in the campus card industry who implemented 18 schools with Smart Card technology. As President and owner, Cam has focused a great deal of his efforts on the strategic direction of the company, positioning ITC as a “one stop shopping place” with regard to self-serve electronic transaction solutions. Dan has been with ITC since its inception in 1989. Over the past 22 years, Dan has developed a detailed knowledge of ITC Systems, its customers, its processes, its products and the people. Dan has performed many roles within the company that include stints in Engineering, Service, Production, Sales and the role of General Manager. He is extremely dedicated to the well-being of the corporation and its customers. His current role reflects his desire to continue to grow the business as only he could do given his wealth of experience. Dan holds a B.A in Electrical Engineering from the Ryerson Polytechnical Institute. Thursday, October 13 9:45 AM – 10:45 AM Keynote Address Using Social Media to Create Connections and Community LINKS: The Social Media Revolution 2011 video http://www.youtube.com/watch?v=3SuNx0UrnEo Facebook Page Insights Guide: http://ads.ak.facebook.com/ads/creative/insights/page-insights-guide.pdf Facebook Page on Pages: https://www.facebook.com/FacebookPages Facebook Marketing Solutions Page: https://www.facebook.com/marketing Facebook Developers Page - Like Box: https://developers.facebook.com/docs/reference/plugins/like-box/ YouTube Creator Playbook: http://www.youtube.com/creators/playbook.html University of Arizona Student Unions social media team on YouTube: http://www.youtube.com/user/ArizonaStudentUnions Twitter for Business: http://business.twitter.com/ Twitter for Websites: https://dev.twitter.com/docs/twitter-for-websites URL shortener and Tweet tracking: https://bitly.com/ https://bitly.com/pages/help#i_3_0 About Google Wallet: http://www.google.com/wallet/ Follow Eric Stoller on Twitter: https://twitter.com/#!/ericstoller Read Eric Stoller's blog on Student Affairs and Technology: http://www.insidehighered.com/blogs/student_affairs_and_technology/stoller Contact Eric Stoller at: ericstoller@gmail.com Eric Stoller, Higher Education Consultant Eric Stoller is a nationally known thought leader and consultant on using social media in higher education to create connections and enhance communication. As host of Student Affairs Live on HigherEdLive.com, Eric provides weekly professional development opportunities for practitioners. Eric is a former Academic Advisor & Web Coordinator for the College of Health and Human Sciences at Oregon State University. He served previously as a Marketing Specialist for Student Affairs at the University of Illinois at Chicago. Eric has over 10 years of student affairs technology experience. Eric has been blogging for more than 5 years and is the Student Affairs and Technology blogger for Inside Higher Ed (IHE). In addition to writing for IHE, Eric is also a featured blogger for OnlineColleges.org. Eric has given presentations on student affairs technology at multiple Student Affairs conferences (AACRAO, ACPA, ACUHO-I, NACADA, NACAS, NASPA, and OACADA) and is a former regional chair of the NASPA Technology Knowledge Community. He holds a BA in Communications/Public Relations from the University of Northern Iowa and an Ed.M. in College Student Services Administration from Oregon State University. Eric can be found online at http://ericstoller.com/ and tweeting at http://twitter.com/ericstoller/ Thursday, October 13 1:30 PM – 2:30 PM RFP Process (Beginner) Patrick Genest, University of Ottawa Mara Lowery, Algonquin College Where do we start, what do we do and how do we put it all together? A one hour session on what you should and shouldn’t do, the pitfalls and surprises that await you during the process and how to best manage your timelines. We’ll discuss our mistakes and shortcomings in the planning process and where the hurdles arose in the roll out of our card programs. The success of the one card launch comes from proper planning, long term vision, buy in and ultimately the team that puts it all together. Patrick has resided and worked in the Ottawa area for the past 25 years, at the National Arts Centre, Casino du Lac Leamy and Compass Group Canada’s Leisure division. His latest move is to his current position as Manager of Food, Conferences and Card Services at the University of Ottawa. For the past 2 ½ years Patrick has spearheaded the uOttawa one-card program initiative from its inception and has successfully completed phase one of their project’s five phases. Card Access (Advanced) Assa Abloy with Carleton/Dalhousie Thursday, October 13 4:00 PM – 5:00 PM Funding your Card Program (Beginner) Kathleen Kelly, Carleton University With challenging economic climates many of us are left with diminishing operating budgets and demands for creative revenue generation to support our programs. This session will focus on options for funding your card program both internally and through outside revenue sources. Learn how Carleton University funds their card program as well as options for funding that other schools have used. You will leave this session with some creative ideas to fund your card program. Kathleen Kelly leads the strategic planning and management of Campus Card Operations, Information Carleton and the Centre for English Language Assessment and Support within University Services at Carleton University. She has presented at NACCU, NACAS, the Canadian Campus Card Workshop and the CBORD User Group Conference. Kathleen’s work has been featured in several industry publications including NACAS’s College Services, CR80 News and CAUBO’s University Manager. Kathleen served on the NACCU Board of Directors and currently chairs the Corporate Relations Committee. She was the recipient of NACCU’s Professional Development award in 2010 and holds a Bachelor of Arts degree in Psychology with a minor in Business from Carleton University. Pre-Producing Cards (Advanced) Marsha Amanova, University of Alberta and David Townsend, Carleton University This session will compare and contrast the approach that two schools use to collect online photos in order to produce student ID cards prior to the arrival of the students on campus. Learn how Carleton University and the University of Alberta have implemented a card preproduction environment that has resulted in positive impacts on the residence move-in process, orientation, September intake and overall student satisfaction. Marsha Amanova is the ONEcard Program Supervisor at the University of Alberta. Marsha coordinates training events, carding events, and provides day-to-day service at the ONEcard office. Marsha has taken the lead in coordinating the on-line presence of the ONEcard program and is credited for recently getting the MyONEcard link placed on the top navigation “blade” on the University’s home page. Through incentives and communication she has helped drive traffic to our on-line services, more than doubling the site visits from one year ago and increasing transaction volume in some cases by 100%. Marsha has presented twice NACCU and at the 2010 Canadian Campus Card Users Workshop and has quickly gained a reputation as being a top presenter in the Campus Card Industry. David Townsend is both an alumnus and an employee of Carleton University in Ottawa, Canada. He holds the position of Campus Card Coordinator and has been working in the student card field since 2001. Primary responsibilities focus on the day-to-day operations of the card office, including staffing, ordering of materials, marketing, and monthly sales reports. Carleton’s Campus Card operation has grown tremendously over the past few years, with new services and features being deployed annually. Carleton University is located in Canada’s capital city, educates over 18,000 students, employs more than 3,000 faculty/staff and is recognized as being a leader in the fields of public affairs, journalism and high technology. Friday, October 14 8:15 AM – 9:15 AM Keynote Address The Road Ahead for Higher Ed: Emerging Trends 2011 Ken Steele, Co-founder and Senior Vice President, Academica Group Inc. Ken Steele is co-founder and Senior Vice-President of Academica Group Inc., which now has offices in London Ontario, Toronto, and Boston. Ken's area of consulting practice is institutional brand strategy and recruitment marketing, and he has led major projects in recent years for Lethbridge College, the University of the Fraser Valley, Mount Royal University, and the University of Saskatchewan, among others. Four years ago, as a service to Canada's higher education community, Ken founded a free daily newsbrief, Academica's Top Ten, which summarizes important events, emerging trends, research findings and aspects of youth culture for more than 8,500 subscribers, including college and university presidents and senior executives, government policy analysts, faculty, high school guidance counselors, and national media editors. (Ken is now very grateful to have a full-time associate news editor, Katherine Fletcher, to ensure the Top Ten continues to be daily, despite his travel schedule.) Ken has written numerous articles and white papers on institutional marketing and strategy, a syndicated column on graphic design, and a regular blog on higher education issues, and now manages a YouTube channel featuring notable higher education commercials. Ken is a "recovering academic," who was an award-winning PhD candidate in English Literature at the University of Toronto, before leaving academia to found a regional advertising agency in 1990. Ken and his team developing branding, marketing, and advertising campaigns for dozens of corporate, non-profit, and education-sector clients throughout the 1990s, before merging the agency to form Academica Group in 2005. Read Ken's white papers and article offprints Read Ken's blog or book reviews Friday, October 14 9:30 AM – 10:30 AM Senior Administrator Buy-In (Beginner) Senior Administrator Buy-in - Algonguin Karen Foster, Director, College Ancillary Services - Algonquin College Senior Administrator Buy-in - Carleton Ed Kane, Assistant Vice President, University Services - Carleton University Senior Administrator Buy-in - Ottawa Lucie Mercier-Gauthier, Associate Vice President, Student Services - University of Ottawa Twelve years of progressive experience in the Retail Industry lead to an opportunity to join Algonquin College's Retail Services as the General Manager of the Bookstore and the New Technology Store in May 2000. Karen took on the role of Acting Director of Ancillary Services in 2008 and went on to become Director of Ancillary Services in 2009. Karen has been spearheading the One Card initiative at Algonquin, securing support at all levels of the institution. Ed Kane was appointed Assistant Vice-President (University Services) in 2004. He was appointed Director, University Services and Purchasing in 1998. He joined the Purchasing Department at Carleton in 1988 where he was Manager. Ed has held numerous positions within the Purchasing Management Association of Canada, including President of the Ottawa District, and Chair of the 2000 National Conference. He has also held the position of President of the Ontario Universities Purchasing Management Association. Ed received a Bachelor of Arts degree in Public Sector Administration from the University of Ulster. Lucie Mercier-Gauthier was appointed Associate Vice-President, Student Services May 16, 2010. She holds a Bachelor of Commerce degree (1979) from the University of Ottawa. She is also a member of the Institute of Chartered Accountants of Ontario since 1982. Most of her career has been spent at the University of Ottawa, in a variety of leadership roles. Since 1983, Lucie Mercier-Gauthier has held many positions, including Associate Vice-President, Financial Resources (2005-2010), Director of Financial Services (1993-2005), Director of the Compensation Centre (1990-1993) and Director of the Internal Audit Office (1983-1990). Challenges and Tips for Managing Multi-Campus ID Card Program (Advanced) Joel Weidner, Penn State University Navigating the complexities in running an ID Card program that spans multiple campus locations can be challenging. If you can leverage your investment in technology to serve customers across more than one campus, there are considerable cost savings to be had as well as convenience and service for cardholders. In this session we'll look into the different models for multi-campus programs and review important considerations for implementing and management. We'll start out at a high level considering program goals and then dig down into more details on requirements for marketing, staffing and procedures, accounting, and technical support. Come learn how Penn State manages a system with over 100,000 cardholders at 23 different campus locations. During Joel’s 29 years at Penn State he served in various roles, managing the acquisition, development, implementation, and support of business technology systems. In addition to being responsible for the Penn State id+ Card program Joel directs Information technology for Housing and Food Services, the Bryce Jordan Center, the Penn State the Multi-Media Print Center, Transportation Services, Procurement and Materials Management, two on-campus hotels, and the University Airport. Joel has a BS degree in Hospitality Management from Penn State. Friday, October 14 11:00 AM – 12:00 PM Online Services (Beginner) Fred Emery, Heartland Campus Solutions with Marsha Amanova and John Younk, University of Alberta Learn how the University of Alberta is delivering ONEcard services to a large population of cardholders on-line. Lessons shared will be how ONEcard has been accepted as an integral part of the University Community and how systems are integrated to produce the “MyONEcard” portal. This session will also show how the U of A is adapting on-line services to mobile platforms, what the goals are for the future of on-line services and what strategies will be used to achieve these goals. Fred Emery is Vice President and General Manager of Heartland Campus Solutions, a leading provider in campus card technology and a division of Heartland Payment Systems, one of the largest payment processors in North America. Fred Emery has been involved in campus card technology for almost 20 years, serving as Director of Card Services at Hofstra University before beginning his tenure with Heartland Campus Solutions. Marsha Amanova is the ONEcard Program Supervisor at the University of Alberta. Marsha coordinates training events, carding events, and provides day-to-day service at the ONEcard office. Marsha has taken the lead in coordinating the on-line presence of the ONEcard program and is credited for recently getting the MyONEcard link placed on the top navigation “blade” on the University’s home page. Through incentives and communication she has helped drive traffic to our on-line services, more than doubling the site visits from one year ago and increasing transaction volume in some cases by 100%. Marsha has presented twice NACCU and at the 2010 Canadian Campus Card Users Workshop and has quickly gained a reputation as being a top presenter in the Campus Card Industry. John Younk is the Associate Director of Ancillary Operations at the University of Alberta, overseeing the ONEcard program, the Ancillary Services Information Technology Team and the self-serve print and copy service. Prior to 2008 John was the Manager of the ONEcard program at the University of Alberta and was involved in building that program to become one of the largest and most integrated Campus Card programs in Western Canada. Off Campus Merchants (Advanced) Joel Weidner, Penn State University During Joel’s 29 years at Penn State he served in various roles, managing the acquisition, development, implementation, and support of business technology systems. In addition to being responsible for the Penn State id+ Card program Joel directs Information technology for Housing and Food Services, the Bryce Jordan Center, the Penn State the Multi-Media Print Center, Transportation Services, Procurement and Materials Management, two on-campus hotels, and the University Airport. Joel has a BS degree in Hospitality Management from Penn State.
© 2011 National Association of Campus Card Users