Blackboard Releases New Self Service Kiosk

Partnership with RMS-TOUCH Delivers Increased Operational Efficiency for Blackboard Transaction SystemTM Clients

Washington, DC, – April 24, 2007 – Blackboard Inc. (Nasdaq: BBBB) announced today the release of a new self service kiosk for the Blackboard Commerce Suite™, a family of applications supporting one-card transactions on-campus, off-campus and online and allowing for identification and security access 

The RMS-TOUCHTM Kiosk is a web-based, self-service touch screen ordering system aimed at providing increased customer service where students can order food and pay directly with their campus card.  The RMS-TOUCH Kiosk answers the student need for greater service while also helping reduce staffing requirements. The kiosk is customer-activated with customizable menus, making it very easy to use while allowing customers to order standard menu items, or custom items such as “Made to Order” sandwiches.

“Self service devices like the RMS-TOUCH Kiosk are helping Blackboard clients improve their operational efficiency,” said Russ Carlson, President of the Blackboard Commerce Group.  “The RMS-TOUCH Kiosk also improves campus life by meeting the demands of today’s students who expect fast, efficient service.”

The RMS-TOUCH Kiosk allows students to initiate a food order and either pay directly via the kiosk using their campus card, or pay at an alternate service location.  Because the student is entering the order themselves, an entire step in the order entry process is virtually eliminated.  Staff required to take orders is thereby reduced, and orders are transmitted directly from the kiosk to the kitchen, reducing order entry errors.

"Acceptance of self-service kiosks is reaching new highs,” said Richard Adler, President of RMS-Touch. “Ordering with the RMS-Kiosk and the Blackboard interface saves students time waiting on sandwich lines as well as at the cashier. With easy and accurate ordering and quick pay technology, schools and students both win!"  

RMS-TOUCH Kiosk also allows for particular items to be highlighted during the ordering process, creating upsell and cross promotion opportunities that can increase the average ticket amount.  Average customer wait times are reduced in this more efficient process.

About Blackboard Inc. 
Blackboard Inc. (Nasdaq: BBBB) is a leading provider of enterprise software applications and related services to the education industry. Founded in 1997, Blackboard enables educational innovations everywhere by connecting people and technology. With two product suites, the Blackboard Academic Suite and the Blackboard Commerce Suite, Blackboard is used by millions of people at academic institutions around the globe, including colleges, universities, K-12 schools and other education providers, as well as textbook publishers and student-focused merchants that serve education providers and their students.  Blackboard is headquartered in Washington, D.C., with offices in North America, Europe, Asia and Australia.

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Any statements in this press release about future expectations, plans and prospects for Blackboard and other statements containing the words "believes," "anticipates," "plans," "expects," "will," and similar expressions, constitute forward-looking statements within the meaning of The Private Securities Litigation Reform Act of 1995. Actual results may differ materially from those indicated by such forward-looking statements as a result of various important factors, including the factors discussed in the “Risk Factors” section of our most recent 10-K filed  with the SEC. In addition, the forward-looking statements included in this press release represent the Company's views as of April 24, 2007. The Company anticipates that subsequent events and developments will cause the Company's views to change. However, while the Company may elect to update these forward-looking statements at some point in the future, the Company specifically disclaims any obligation to do so. These forward-looking statements should not be relied upon as representing the Company's views as of any date subsequent to April 24, 2007.

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