
INVIGORATE
YOUR CAMPUS DEBIT CARD PROGRAM!
Feeling like your campus
debit card program could do with a pick me up? It may be time to consider
invigorating your Campus Debit Card Program with a rewards solution designed
specifically for University and College campus, students, and faculty.
As you are aware, the majority of debit and credit cards offer some form of
reward program element as a means to build loyalty and increase transaction
activity.
Online-Rewards has developed a solution that enables Universities and
College campuses to tie-in a private label, points-based loyalty program to
debit card system. Students and faculty earn points for transactions and
redeem them for books, music, DVDs, food, entertainment and other exciting
rewards through campus and non-campus merchants.
The Online-Rewards Campus Rewards Program was created to give students and
faculty additional reasons to load more funds onto their debit card and use
their campus debit card more often.
Online-Rewards helped the University of Akron campus debit card program by
developing the "Zippy Rewards" program and related web site -
www.zippyrewards.net .
According to the Director of Auxiliary Business Operations, Dean Goumas,
"The Zippy Rewards program has been a great success with increased student
participation rates by students and increased transaction frequency.”
The Zippy Rewards program enables students and faculty to earn 2 Zippy
Rewards points for every dollar spent at participating merchants. Students
and faculty then redeem their Zippy Rewards points for merchandise from on
and off campus merchants.
According to Dean Goumas, "The Zippy Rewards program was a low cost way to
build excitement around the University of Akron’s Zip Card program. The
Zippy Rewards program also provides an added dimension when presenting the
debit card program to off campus merchants.”
The University of Akron has also added promotions to the Zippy Rewards
program where students can earn "instant" awards for logging into the
program web site or for making purchases at select campus merchants. These
instant awards help build further excitement around the University of
Akron's debit card program while driving students to participating merchants
to take advantage of specific promotions.
Michael Levy, President of Online-Rewards, elaborates "Campus debit card
programs need to develop compelling reasons for students to participate in
campus debit card payment systems. Credit card programs offer most of the
features and functions that student debit card programs in terms of tracking
expenditure and establishing caps on expenditures. In addition, credit card
programs offer reward program elements which benefit the card holder.”
"University and College Campuses that are committed to their debit card
programs have little option but to identify reasons why students and faculty
should be using a campus debit card program over a credit card program. A
rewards program linked to the debit card program can provide tangible
benefits.”
About Online-Rewards
Online-Rewards is the company behind the
next-generation of web-hosted incentive and loyalty
marketing program management tools. Online-Rewards was
founded to capitalize on the internet's emerging power as a
performance improvement, rewards and communications tool.
Founded in 2001 by a highly experienced and
committed team with backgrounds in management consulting,
software development, marketing and multi-media,
Online-Rewards delivers outstanding, robust and secure
incentive and loyalty marketing applications.
With backgrounds in Fortune 100 internet
consulting, the US Government, and large scale ecommerce
platforms, the Online-Rewards management team brings over
45+ years in advanced internet based consulting experience.
For more, visit
www.online.rewards.com.