Ithaca, New York— The CBORD Group, Inc. today announced that Max Steinhardt has joined its executive team as Senior Vice President of Operations. A seasoned technology and operations professional, Steinhardt brings to the company over 25 years of startup, business management, and acquisitions experience. In his role at CBORD, he will be responsible for the operations of CBORD’s card systems and housing systems product lines, including customer support and product development.

Before joining CBORD, Steinhardt was involved in Silicon Valley startups including Qume Corporation, a computer systems peripherals company, and FPN, an integrated voice/data/video company that went public in 1993. Subsequently, he was the CEO and Chairman of TMSSequoia, a public software imaging and services firm. He later served as VP/GM of Adaptec’s Storage Area Networking division, which he not only formed, but also led in its $150M acquisition of Platys Communications in 2001. Later, Steinhardt acted as CFO and COO of VisionTEK, a mobile computing company based in Colorado.

“We are excited to welcome Max Steinhardt to the CBORD team,” said Bruce Lane, CBORD’s Executive Vice President. “He brings to us a terrific blend of business and people skills which will aid CBORD in growing to the next level. His experience in the software and systems business will provide our customers with new CBORD services and capabilities.”

Steinhardt is a graduate of Princeton University with a Bachelor of Arts degree in Politics. He has completed postgraduate work at the University of California at Berkeley, Golden Gate University’s Ageno Graduate School of Business, and the Keller Graduate School of Management. He will be based at CBORD’s corporate headquarters in Ithaca, NY.

About The CBORD Group, Inc.

The CBORD Group serves healthcare facilities, colleges and universities, corporations, chain restaurants, supermarkets, and a host of other market segments. CBORD’s products are used in food service, nutrition services, cashless dining, online ordering, catering, campus ID card privilege control, access control and electronic security, housing services, and other institution-wide activities. CBORD products and services are used by more than 5,000 organizations in the U.S., Canada, Europe, South Africa, and the Middle East.

The CBORD Group was founded in 1975. Today it employs more than 450 professionals. To learn more about CBORD, visit us at www.cbord.com.